At the halftime show at the Patriots games they have a contest called The Levitra challenge. It involves throwing a football at large phallic inflated targets that get successively further away with each throw. The man sitting next to my father and me had this to say about it.

“When I was a kid and I was watching television and a tampon commercial came on when my mom was in the room I would quickly change the channel before I offended her. Now the halftime show is one big hard-on ad.”

After the Levitra challenge they had a blindfolded man try to locate a giant moving bottle of Pepsi.

Heidi Klum was at the game giving away on thousand dollar gift certificates to Victoria's secret. Amazingly there were four seats called and all of them were women. This is pretty suspicious to me since the crowd is 80% men. My guess is that they orchestrated it by taking a database of the tickets scanned through the womens only lines. Personally that seems likle an unfair contest but they also could have just brought out the women from groups of seats where people won.

The pats did well by winning a record setting 20th game. As Heidi Klume says “go pats!”